We Are Still Not Ashamed!

Outline of man walking forward.

I came to faith in Jesus as the Messiah in 1973 through the prayerful witness of a Lutheran layman. He cared enough about me and my salvation that he prayed for me daily for three years and introduced me to a Jewish book my rabbi did not want me to read. That Jewish book was the New Testament. For the first time in my life, I read of the hope and promises of the Messiah. I grew up surrounded by Christians, but until the age 23 not one of my Christian friends had ever spoken to me about Jesus.

As a new believer in Jesus, I attended a small Lutheran church in Tacoma Washington. My late wife Jan was organist at that church, and she invited me to come to the Sunday school class. There I asked a question, “If you have a friend who does not believe in Jesus yet, how do you start the conversation?” One of the longtime members of that congregation stood up and said, “Mr. Cohen, we are Lutherans. We do not do that sort of thing!”

Oh, how I wish that her attitude was just an exception, but over the last 46 years I have been privileged to be in over 1800 congregations and found that her attitude is by far the norm today. We do not do that sort of thing!

Since 1996 when we began The Apple of His Eye Mission Society, we have sought to bring the gospel to Jewish people and equip the church to do the same. See our web site: We have now planted a new mission worker in the person of Reverend Jordan Peiser in Maywood, NJ.

Most members of our congregations today have Jewish friends and acquaintances through work, school, and even intermarriage. Yet people feel honestly stymied as to how they might bring the message of salvation and the hope we have in our Messiah to their Jewish friends.

On Saturday, October 15, 2022, 9:00 AM - 1:00 PM EST, I will be leading an on-point workshop on bringing the Gospel to the lost sheep of the House of Israel. This is not a bookish time, but a practical workshop to give you fundamentals in sharing faith. You will gain understanding of the opportunities for telling others of Jesus just as that one Lutheran told me of Jesus nearly 50 years ago.

The workshop will be held at Zion Lutheran Church in Maywood, NJ, and it is free. We invite you to come and be with us for four hours of personal growth. Oh yes, we will provide bagels and cream cheese (how Jewish is that!).

There is no charge for this special event, a free will offering will be received to help further the new ministry of Reverend Jordan Peiser in his service with the Apple of His Eye Mission Society.

The apostle Paul had a passion for the salvation of the Jewish people; he said: "I am not ashamed of the gospel of Christ for this is the power of God for salvation for all who will believe to the Jew first and also to the Greek” (Rom. 1:16, ESV). We are still not ashamed today, and together we can make a difference in the lives of others facing a Christless eternity.

Please, join us on October 15 and invite others in your community of faith to come and be a part as we work together in reaching into the second largest Jewish community in the country in northern New Jersey. It would be helpful if you could RSVP by calling Jordan at 636 - 326 - 4040 extension 4. If you are unable to attend, please pray for this special event. Thank you!

Jewish Evangelism Workshop

Saturday, October 15, 2022
9 a.m. to 1 p.m.
Zion Lutheran Church
120 E Pleasant Ave.
Maywood, NJ
636-326-4040 Ext. 4

Come and learn with Steve Cohen, founder of The Apple of His Eye and frontline missionary since 1976.

You, too, can lovingly and compassionately bring the message of Messiah to your Jewish friends and family at this free event.

A free-will offering will be received for The Apple of His Eye in New Jersey under Rev. Jordan Peiser.

pdfDownload a workshop announcement poster

Steve Cohen is the founder of Apple of His Eye

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